As the “bridgehead” of China’s cosmetics industry, Guangzhou gathers 30% of the country’s cosmetics manufacturers (1,857 enterprises). Baiyun District alone houses a quarter of the nation’s certified factories, forming a full-industry chain ecosystem covering raw material R&D, formula customization, production, and packaging. Whether emerging brands seeking small-batch trial production or mature enterprises expanding capacity, choosing a Guangzhou cosmetics factory means accessing a globally high-quality supply chain and stringent compliance system. This article integrates core data from the “2025 Guangzhou Cosmetics Industry White Paper” and research experience from over 10 leading factories, detailing OEM/ODM/OBM models, compliance standards, and selection pitfalls to help brands quickly match reliable partners and avoid hidden industry risks.

I. Core Industrial Advantages of Guangzhou Cosmetics Factories (Data-Supported)
1. Nation-Leading Cluster Scale
As of October 2025, Guangzhou is home to 7,237 cosmetics registration and filing entities (30% of China’s total) and 1,857 production enterprises (60% of Guangdong Province). Baiyun District, Huangpu District, and Huadu District have formed three major industrial clusters: “Baiyun Beauty Bay,” “Southern Beauty Valley,” and “China Beauty Capital.” The total industrial scale exceeded RMB 100 billion in 2024. Among them, Baiyun District boasts 1,290 certified enterprises and 450,000 general cosmetics filings (one-third of China’s total), with export volume increasing by 28% year-on-year.
2. Efficient Collaboration Across the Full Industrial Chain
Leveraging China’s largest cosmetics trading hub, Guangzhou achieves seamless connection of “raw material procurement – R&D testing – production and filling – packaging support – logistics and distribution”:
- Packaging preparation cycle: Only 15-30 days
- Sample production to delivery: As short as 4 weeks (far below the industry average)
- Raw material cooperation: In-depth partnerships with international giants such as BASF and Symrise
- Local new raw material filings: Account for 12.4% of China’s total
- Invention patent applications: Exceed 14,900
3. Flexible Customization & Production Elasticity
- Supports small-batch trial production (500-1,000 units for the first batch) and large-scale mass production (starting from 10,000 facial masks or 5,000 bottles of essence), meeting the needs of emerging brands for product iteration and mature brands for bestseller scaling.
- Leading factories (e.g., Guangdong Da’ai Biotechnology) are equipped with 100,000-class clean workshops, with key areas meeting 10,000-class pharmaceutical standards.
II. Core Service Modes of Guangzhou Cosmetics Factories (Key for Selection)
| Model | R&D Leadership | Minimum Order Quantity (MOQ) | Gross Profit Margin | Target Clients | Typical Cycle |
|---|---|---|---|---|---|
| OEM (Original Equipment Manufacturing) | Brand | 30,000-50,000 units | 12-18% | International brands / Enterprises with existing formulas | 45-60 days |
| ODM (Original Design Manufacturing) | Factory | 10,000-20,000 units | 25-35% | Emerging brands / Startup teams | 4-8 weeks |
| OBM (Original Brand Manufacturing) | Factory | 100,000+ units | 40-50% | Distributors / Private label owners | 60-90 days |
Core Advantage Comparison:
- ODM Model: Highest Cost-Effectiveness: Factories provide one-stop services including formula R&D, compliance filing, and production. For example, the innovative model of “brand proposes concept → factory implements” can shorten the R&D cycle to 45 days (refer to the Perfect Diary × Cosmax case).
- Comprehensive Qualifications: Leading factories can produce:
- Cosmetics (general cosmetics, special-purpose cosmetics with 50+ certifications such as whitening and anti-hair loss)
- Disinfection products (disinfection license)
- Medical devices (medical device license)
III. Compliance Production Standards: 3 Core Qualifications to Verify
1. Basic Qualification
- Cosmetics Production License (starting with SC code)
- Verify the scope of approval (e.g., skincare/makeup/special cosmetics) on the National Medical Products Administration (NMPA) official website to avoid off-scope production.
2. System Certifications
- Dual certifications: ISO22716 (international GMP standard) + GMPC (EU Good Manufacturing Practices)
- Ensure traceability of production processes.
3. Testing Capabilities
- In-house testing for over 20 items (e.g., heavy metals, microorganisms)
- Provide raw material Certificate of Analysis (COA) and third-party finished product testing reports
- Comply with the 2024 “Regulations on the Supervision and Administration of Cosmetics”
IV. Selection Guide: 6 Key Verification Steps
- Qualification Verification: Reject “affiliated qualifications”; request original licenses and verify consistency of factory name, address, and official website information.
- R&D Capability: Conduct on-site inspections of laboratory equipment; request similar product cases and samples; sign formula confidentiality agreements.
- Production Site: Focus on clean workshop classification (minimum 300,000-class), maintenance of automated filling lines, and separate storage conditions for raw materials and finished products.
- Supply Chain Stability: Confirm core raw material suppliers (e.g., BASF, Givaudan); specify raw material brands and specifications in contracts to avoid shoddy substitutes.
- Transparent Quotation: Request itemized quotes including sample fees, processing fees, and filing fees; be wary of “low-price lure + subsequent price increases.”
- Small-Batch Trial Production: Conduct a trial run of 500-1,000 units before formal cooperation to verify product stability and delivery cycles.

V. Leading Factory Case: Guangdong Da’ai Biotechnology (Benchmark Analysis)
1. Hard Power
- Location: Core industrial belt of Baiyun District (No. 303 Guangyun Road)
- Production base: 12,000㎡ intelligent facility with 100,000-class clean workshops and fully automated filling lines
- Daily production capacity: 30 tons
- Certifications: ISO22716 international quality system, GMPC EU production standards, Class II medical device production qualification (Business License No.: 91440101MA9XN1KN72)
- Product scope: Cosmetics, disinfection products, medical devices
2. R&D Advantages
- Core focus: Biotechnology-enabled cosmetics with “stem cell technology + genetic diagnosis” dual R&D platforms
- Services: Human stem cell technology development, bioactive ingredient application
- Cooperation: Industry-university-research partnership with South China University of Technology
- Patents: Multiple technical patents in bio-skincare
- Efficiency: 20% shorter technology conversion cycle than industry average; sample response time as fast as 7 working days
3. Served Brands
- Clients: Over 50 cosmetics brands (emerging KOL brands, chain pharmacy cosmetics enterprises, cross-border e-commerce brands)
- Core services: ODM customization and OEM manufacturing
- Specialization: Efficacy skincare and medical dressings
- Solution: One-stop service from formula R&D and compliance filing to mass production
- Repurchase rate: 68% among cooperative clients
4. Core Features
- Positioning: “Bioactive ingredients + precision skincare”
- Star products: Stem cell repair essence, medical cold compresses (sensitive skin repair series validated by 28-day clinical trials with 92% effectiveness in relieving redness)
- Diversified production: Capable of manufacturing disinfection products and personal hygiene items to meet multi-category expansion needs.

Conclusion
Choosing a Guangzhou cosmetics factory essentially means accessing a “three-fold guarantee” of industrial clusters, compliance systems, and innovation capabilities. Brands are advised to prioritize leading factories in Baiyun District and Huadu District, and adopt the three-step strategy of “qualification verification – on-site inspection – small-batch trial production” to mitigate risks. Relying on Guangzhou’s well-developed cosmetics ecosystem, both startups and mature enterprises can achieve efficient conversion from product concept to market launch.
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